The We for Village Alliance How a network of rural entrepreneurs was supported by global partners to respond to the COVID-19 pandemic in rural India. COVID-19 has impacted every corner of the world. With more developed areas like cities, struggling to cope even with their existing infrastructure and support, rural areas are being hit hardest. Necessary government actions, such as lockdowns, have hit business and households hard. Fake information and news have also spread due to panic and uncertainty. Examples of Fake News In March 2020, COVID-19 hit India leading to the spread of fear and misinformation in rural regions. This video is added for testing purposes.