Email Marketing

Strategy Development
List Management & Subscriber Segmentation
Email Marketing Automation
Content Creation & Newsletter Template Design
Subject Line Testing
A/B & Multivariate Testing
CTR Analysis
Monitoring & Analytics
Email Marketing Optimisation
Detailed Reporting

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We help you cut through the noise.

Some Emails are good:Your food is on the way!
Some Emails are bad…: “Your parking charge appeal has been rejected…” 
Some Emails just have to be read:The biggest misconception about crocodile adoption is…

You’ve done the hard work of attracting and acquiring a subscriber, time to unlock your mailing list’s potential. Whether it’s nailing Email subject lines, creating a killer copy or perfecting an email template design we are here to help.

Segment audiences to better target your email campaigns and get your company Email into the primary inbox and out of the junk. 

I want to do business with a company that treats emailing me as a privilege, not a transaction."

Andrea Mignolo

A good Email Strategy identifies the what, why and how. We can help you establish Email marketing goals, pick the best email marketing tools and target in-market audiences with Email that converts

We will help you set up your lists and segment your subscribers so you can tailor your email approach accordingly.

Attractive design and well crafted content conveys your message in a clear and memorable way.

We’ll set up your email client to send emails for each part of the customers’ journey.

Creative email subject lines mean more emails opened, more eyes on your content and more clicks to your website.

A/B or Multivariate testing helps you determine your best performing content with different segments of your audience.  We start campaigns with A/B testing, which later leads to Multivariate Testing.

Take a deep dive into your click through rate, analyse your conversions and improve the influencing factors

Monitor your email campaigns and receive clear and actionable insights.

Email marketing optimisation is the process of improving any aspect of email marketing. We’ll offer you advice related to service providers, creative decisions, targeting, and strategy.

Get easy-to-digest reports that identify potential wins, opportunities and areas to improve.